KEY FIGURES
Discover trends and news in the garden sector
Anticipate, source, innovate: Garden Trends as seen by a plant buyer
For this new edition of JdC Garden Trends, we spoke with Ninette Karam, head buyer of plant products for the Bricomarché and Bricorama chains. A regular at the show for the past four years, she closely follows the evolution of garden product ranges and the arrival of Greenzone, the new area dedicated to plant suppliers. From structuring the product offering and anticipating trends to key meetings, she discusses what makes JdC Garden Trends an essential event for her profession… and what she expects from the 2026 edition.
VegTrug success story
VegTrug reports a particularly memorable experience following its first participation in JdC Garden Trends 2025. Between the business atmosphere, high-level discussions and recognition at the Garden Collections Awards, Paul Owen from VegTrug looks back on an event rich in encounters and concrete results.
Garden Collections Awards 2026-2027: innovation in the service of the garden
Véritable temps fort du salon JdC Garden Trends, les Garden Collections Awards mettent chaque année à l’honneur la créativité, le savoir-faire et la capacité d’innovation des entreprises du secteur jardin. L’objectif : valoriser les produits les plus inspirants, porteurs de sens et alignés avec les attentes d’un marché en pleine évolution. Ce concours unique réunit autour d’un même objectif fournisseurs, acheteurs et médias, dans une démarche collective de découverte et de valorisation des tendances de demain.
