The garden, a living world in the throes of eco-responsible change.
Review of the JdC Garden Trends 2025: Innovation in the service of the living world
The JdC Garden Trends trade show, a not-to-be-missed event for the entire garden sector, has once again proved its dynamism and capacity for innovation. This year's edition, 2025, highlighted a number of key trends, particularly in the areas of eco-responsibility and the circular economy, reflecting a growing awareness of sustainable development within the sector. The winners of the Collections Awards illustrated this trend with environmentally-friendly products: Ecovizio by JardiLine, made from recycled milk bottles; mulching made from reused hazelnut shells by Evadea; egg cartons made from eggshells by Ecodis; and a 100% natural soya-based gel fertiliser. DCM's Bloom won two awards for its commitment. Other noteworthy innovations included the Lilly baby swing seat made from recycled PE by Soulet of the Cerland group, and Granuplant, a pumice-based mulch developed by Compo.
Eco-responsibility is now an integrated standard in manufacturing and distribution processes. This observation is reinforced by the expectations of the younger generation, as Manuel Rucar, from trends consultancy Chlorosphère, pointed out during the opening conference. The consumers of today and tomorrow are looking for transparency, advice, values and meaning. They already account for 40% of garden centre shoppers and generate 45% of spending in these channels.
Faced with these new expectations, the issue of the attractiveness of the garden and pet shop professions is becoming essential. Thomas Le Rudilier, General Delegate of the Fédération des Jardineries et Animaleries de France, pointed out that the sector offers a wide range of career prospects, in which experience, training and personal commitment are the keys to progress. Combining these opportunities with meaningful missions is a major asset in attracting the younger generation. Guillaume Bousquet, from Jardinerie Tarnaise, adds: “We have to manage differently: give more freedom and responsibility, without losing sight of consistency. It's a question of dosage.”
The garden is above all a living space. It embodies sharing, the transmission of knowledge and the interconnection between man and nature. Like any good gardener who looks after the growth of his plants, the entire industry is committed to cultivating a sustainable future.
With 1,200 buyers, 365 exhibitors and 25,000 m² of exhibition space, this 2025 edition kept all its promises. We look forward to seeing you at the next edition on 24, 25 and 26 March 2026, at the same venue, with the same ambitions!
GARDEN COLLECTIONS AWARDS
REWARDING PRODUCT INNOVATION FOR EASY,SUSTAINABLE GARDENING.
Once again this year, the Garden Collection Awards will be showcasing innovative, well-designed and environmentally-friendly products, offering end consumers the chance to buy items that have been tested and approved by qualified professionals. The Awards are a real showcase, stimulating and honouring the advances made by suppliers operating in the world of gardening. They also consolidate the links between distributors and exhibiting suppliers, fostering closer and more fruitful collaboration. The ceremony rewarded products that had been carefully selected by committees of retailer experts, highlighting key consumer expectations in the garden sector, including durability, practicality and authenticity.
5 JURIED BRANDS FOR THE 2025 EDITION:
- ADEO and Auchan Retail for the Outdoor cooking category
- Gamm Vert for the Self-production in the garden category
- Inédis for the Authentic & practical category
- J’DEA for the Indoor/Outdoor Garden Decoration & Furnishings category
- Coopérative U for the Responsible & Smart Gardening category
THE WINNING EXHIBITORS ARE:
Outdoor cooking by ADEO and Auchan Retail:
- The most stylish: Barbecue Gaz Burn by Cook’in Garden
- The most innovative: Barbecue Lotus Grill Hydride by Compactor Outdoor
- The most responsible: Hendaye 250 by Somagic
- Jury's favourite: Le Flambeur by Ephrem Fours à Bois
Self-produced in the garden by Gamm Vert :
- The most innovative: Rapide Composteur Thermique Eco 220 by Biolan
- The easiest way: DCM Bloom - Engrais en gel UAB 200 ml by DCM
- The most responsible: Smart! Flowerbox 85 SWS by Idel
- Jury's favourite: Classic Vegtrug by VegTrug
Authentic & practical by Inédis :
- The most authentic: DCM Bloom - Engrais en gel UAB 200 ml by DCM
- The most practical: Summer Kit 16 Plantes by Jardibric
- The most representative of national know-how: Boîte à oeufs en coquille d’oeuf by Ecodis
- Jury's favourite: Bocal stérilisable by Le Pratique
Indoor/Outdoor Garden Decoration & Furnishings by J’DEA :
- The most durable: Siège de balançoire Bébé Lilly évolutif 6 à 36 mois by Soulet Groupe Cerland
- The most eco-designed: Secret coque de noisettes 5/20 UAB by Evadea
- The most autonomous: Carel by EDA Groupe
- Jury's favourite: Easihold by Granulati Zandobbio
Responsible & Smart Gardening by Coopérative U :
- The most innovative: Mangeoire/distributeur pour volailles ou gibiers by Evena
- The easiest way: Ecovizio by JardiLine
- The best value: Granuplant by Compo
- Jury's favourite: Cuve à enterrer extra-plate Flat by Graf
THE BUYERS' AND MEDIA TROPHIES
The products were also put to the vote by visitor-buyers at the Collection Awards area at the entrance to the show. And for the first time, the media were invited to join the Garden Collection Awards jury to award a special media prize, based on individual votes cast by journalists attending the show. Here are the winners:
The Buyers' Award: Dreame Robot Tondeuse A2 - DREAME
The Media Award: In-ground Worm Farm - PLASTIA S.R.O.
A MEDIA SHOWCASE
With the support of major media such as France Télévisions, M6 and specialist magazines, the show is confirming its role as a key showcase for the sector.
The next edition is already scheduled for 24-26 March 2026, in Marseille - Parc Chanot.