Rivage Sails by JardiLINE

Rivage Sails by JardiLINE

MOREL - JARDILINE
BUILDING & LANDSCAPINGArbors, shade sails, awnings, barnums, pergolas, misters...
The Rivage range of high-end and eco-responsible shade sails was developed by JardiLiNE®. After 15 years of expertise , this range offers 97% UV filtration , weather resistance (250 mm of rain) and an 8-year warranty . Made in France in an inclusive workshop with the RSEi label , it combines durability, design and ecological commitment. Available in greige and slate.

What is your solution?

Voile Rivage is a range of high-end and eco-responsible shade sails, designed to offer effective sun protection (97% anti-UV) and weather resistance (waterproof up to 250 mm of rain, 8-year warranty). Made in France in an inclusive and RSEi-certified workshop, it stands out for its reduced environmental impact: Recyclable materials and low-carbon design Eco-designed packaging Its elegant design (triangular and rectangular shapes, greige and slate colors) allows for harmonious integration into all outdoor spaces. Voile Rivage combines protection, durability and ecological commitment, for a responsible alternative to traditional shading solutions.

Quels besoins avez-vous identifiés chez vos potentiels clients et auxquels vous essayez de répondre ?

Our customers are looking for a shading solution that combines resistance, ecology, French manufacturing, high-end and design. Durability & resistance: Need for a robust, waterproof sail (250 mm of rain), anti-UV (97%), and guaranteed for 8 years for prolonged use outdoors. Ecological commitment: Growing demand for eco-responsible products with recyclable materials, low carbon footprint and environmentally friendly packaging. French manufacturing & ethics: Desire to support a product designed in France, in an inclusive workshop labeled RSEi. Aesthetics and adaptability: Search for designer shading, available in elegant shapes and colors (greige, slate) for perfect integration into the outdoor space. With Voile Rivage, we meet these expectations by offering a premium, sustainable and environmentally friendly shading solution.

À combien estimez-vous la taille de votre marché ?

The French market for shade sails is growing strongly, driven by the craze for outdoor design. In 2022, the DIY sector, including outdoor coverings and equipment, generated 6.6 billion euros. Shade sails are attractive for their modern design, their adaptability (various shapes and sizes), and their effective protection against UV rays and bad weather. They are gradually replacing traditional parasols and pergolas. The French spend an average of 295 euros per year on outdoor design, representing a total market of 8 billion euros in 2019.

Quel est votre prix de vente consommateur recommandé ?

Rectangular 4x3m - €349 | Triangular 3.6m - €199 | Triangular 5m - €319 | Rectangular 3x2m - €229

Quels sont vos avantages concurrentiels (USP : Unique Selling Proposition) ?

High quality & durability: Sails guaranteed for 8 years, resistant to UV (97%) and rain (250 mm). French & ethical manufacturing: Local production in an inclusive workshop labeled RSEi. Ecological commitment: Recyclable materials, low carbon footprint and eco-designed packaging. Premium design & adaptability: Neat aesthetics, varied shapes and sizes (triangular & rectangular), elegant colors (greige, slate).

Quels sont les réseaux de distribution que vous utilisez ou souhaiteriez utiliser pour vendre votre produit ?

Garden centers and specialist stores: Presence in gardening and outdoor design brands DIY superstores (DSB): Development in DIY stores E-commerce: Sales via specialist marketplaces, dedicated website and online distributors

Quel est votre stade de développement :

Le produit est commercialisé

Définissez en une phrase la valeur que vous apportez à vos clients ou utilisateurs (max 15 mots - cette phrase pourra être reprise dans les outils de communication)

High-end, eco-responsible shade sails for an elegant and durable exterior. Made in France.

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